Visionary Companies: Their Success and Characteristics Stanford Executive Brief with Jerry Porras
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- Core values and beliefs of enduring, visionary companies.
- Debunks the myth of the charismatic leader.
- How enduring companies adapt to and drive change.
Dr. Jerry Porras and his colleague Jim Collins studied the life histories of 18 visionary companies, looking for their most significant characteristics. Then they created a conceptual framework for managers seeking to build a company of enduring greatness. In this talk, Dr. Porras explains how forward-thinking companies adapt to and drive change, and details two fundamental components: an organization's core ideology and its drive for progress.
Dr. Jerry Porras is the director of Stanford's Executive Program in Leading and Managing Change. He received his MBA from Cornell University and his PhD from the University of California, Los Angeles. Dr. Porras consults for companies worldwide, in a wide variety of industries. He is co-author of the book "Built to Last: Successful Habits of Visionary Companies."