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This classic program teaches managers, supervisors and even line workers how to handle the press in an emergency situation.
It's 3:15 on an average workday when suddenly there's an explosion. The media converge on your facility within minutes. This important new program teaches managers, supervisors and even line workers who may be interviewed by the press how to handle this and other delicate situations.
Release Date: July 1994
Key Learning Points:
- What information to release.
- Proper way to handle an interview.
- Choosing a spokesperson.
- Building a good relationship with the media.
- Avoiding negative publicity.