Implementing Strategy: Managing Through Organizational Culture Stanford Executive Brief with Jennifer Chatman

DVD: $95.00
Total Cost: $95.00
SKU
KANSTAIMPL
Production Date
1997
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Program Highlights

  • Identifying the elements of organizational culture.
  • How an organization's culture impacts its success.
  • Case histories of firms with strongly identified cultures.

"Organizational culture" is an elusive, yet powerful management tool. Professor Chatman defines organizational culture in terms of observable behaviors and shows examples of firms that use strong, strategically-aligned cultures to enhance organizational performance. She outlines how to establish and maintain a healthy and thriving culture by focusing on the power of effective selection and socialization processes. Through examples and anecdotes, she highlights the importance of developing cultures that emphasize innovation, teamwork, and adaptability to achieve sustained competitive advantage.

Jennifer Chatman is a leading scholar in the areas of developing and managing organizational culture and employee commitment. Her articles appear frequently in leading academic journals, and she is a member of the editorial board of Administrative Science Quarterly and the California Management Review. Her consulting clients include CitiCorp, PG&E, the U.S. Postal Service, and the Big Four public accounting firms.

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