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Volume #3 - Corporate Leadership
Dr. Deming consults with Ford Motor Co. chairman Donald Petersen about the role of the corporate leader after Petersen's decision to adopt the continual improvement philosophy. They consider how the new emphasis on managing for improvement of systems and processes leads to increases in productivity and profits. Petersen talks with feeling about Dr. Deming's effort to help him change his thinking and lead the company toward it new vision.
24 minutes
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